Future tanks as Jefferies downgrades to ‘hold’, highlights AI risks.
Media group Future tanked on Friday after Jefferies downgraded the shares to ‘hold’ from ‘buy’ saying it expects dual structural headwinds from Agentic AI and New Media to cloud the company’s near-term prospects.
Future
27 March 2026 11:11:30
Source: Sharecast
"Future's highest-margin revenue streams face significant AI disintermediation risks, while the company lags peers in pivoting to New Media formats," it said.
"Organic initiatives like Collab and Signal face steep competition," Jefferies said.
"We need concrete evidence of successful execution before the stock warrants a re-rating toward better-positioned peers.”
At 1050 GMT, the shares were down 12% at 369.60p.
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